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Westgate Marketing – Elliott Cunningham
Westgate Marketing - Elliott Cunningham
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Author: Elliott Cunningham

Take 5 for Inspiration

Elliott Cunningham

The year was 1959. No one knew what was about to happen in the field of music. But jazz music was ready to take some giant steps.

Six of the most popular and/or groundbreaking albums in jazz history were recorded …

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Posted in: Entertainment and more Filed under: inspiration, music

Why Healthcare Doesn’t Need a Band-Aid

Elliott Cunningham

Years ago I did a research project about primary care physicians as a gateway to tertiary care. We talked to focus groups, identified problems, and developed possible solutions. The fundamental problems were…well, everything!

But the doctors didn’t really want help. …

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Posted in: Top of Mind Filed under: change, health care, Innovate

Email Campaigns for Success

Elliott Cunningham

Emails. Some businesses cringe at the thought of sending emails to their customer list. They’re afraid that their customers, like themselves, are so inundated with inbox messages that they’ll annoy the people they want to attract.

But emails are an …

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Posted in: and much much more Filed under: building relationships, email list, marketing

iPhones and Airlines

Elliott Cunningham

Some companies have a clear idea of what they want to produce and who they are producing it for. In other words, they’ve created their own culture.

Apple is one of these companies. Their designs have been revolutionary (take the …

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Posted in: Top of Mind Filed under: culture, Design

Pixar Wins With Up

Elliott Cunningham

Pixar has done it again! With great story tellers and consistent delivery, they have continued their movie success with Up.

No doubt, one of the reasons Pixar scores so high with their movies is that they are dedicated to creating …

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Posted in: Entertainment and more Filed under: Creative, entertainment, marketing

Star Trek to Leadership and Beyond

Elliott Cunningham

Go see Star Trek! I have always enjoyed the show, but would not call myself a Trekky. However, this installment of the franchise will not disappoint and it is a great theater experience.

Not only is Star Trek good entertainment, …

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Posted in: Leadership and more Filed under: Leadership and more

Live Music Lives

Elliott Cunningham

The record labels tell us that the Music Business is failing and in decline. What they mean is the Record Label business is headed on a downward slope.

As my good friend Tom Jackson claims, there is a “huge” difference! …

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Posted in: Entertainment and more Filed under: entertainment, trends

The Beauty of Ugly

Elliott Cunningham

I just received a retail catalog in the mail. You know the kind – the one with trashy jewelry, unbecoming apparel, and nick knacks to help clutter your home in easy installment plan payments. It made me wonder who would …

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Posted in: Top of Mind Filed under: Creative, Design, Innovate, marketing

Romance and Theater

Elliott Cunningham

The original design and intent of your business are important assets for your company. And it’s crucial that you don’t let the growth of your business squeeze out and overwrite your original design!

Years ago, Starbucks developers created a coffee …

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Posted in: Top of Mind Filed under: audience, blue ocean, change, progress

Web 2.0 and Servant Leadership

Elliott Cunningham

I have had several meetings with companies and organizations inquiring about the significance, if any, of Web 2.0 and how it applies to them. It has been very interesting that even some of those that are in the Gen F …

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Posted in: Online and more Filed under: Adaptive Leadership, change, lead, Leadership and more, web 2.0

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